2005
Health Benefits Survey: Exploding Costs Force Small Businesses
to Drop Coverage
The average cost of employee health insurance soared by 11
percent to a record $7,307 per employee last year, forcing
many small companies to drop coverage, according to the results
of NJBIA’s 2005 Health Benefits Survey. The findings,
which were released by NJBIA at an April 4 press conference,
represent the experience of NJBIA member companies during
the 2004 calendar year.
The 11 percent increase marked the third consecutive year
of double-digit inflation as measured by the Association’s
annual survey of New Jersey employers. It followed a 13 percent
increase in 2003 and a 15 percent increase in 2002. Over the
last three years, participants in the NJBIA Health Benefits
Survey have seen their health plan costs rise by an average
of 13 percent annually. This is more than four times the rate
of consumer inflation for the same period, which averaged
3 percent annually in the New York/New Jersey region. (See
Chart 1.)
Looking ahead, survey participants said they expect their
costs to rise by an average of 12 percent in 2005. In response
to exploding costs, fewer employers provided coverage in 2004,
the first such decline in the survey’s 12-year history.
"Years of relentless price increases have pushed the price
of health insurance beyond the reach of many small companies.
Now they are dropping coverage because they simply can’t
afford it. This is an alarming trend," NJBIA President Philip
Kirschner said during the press conference.
Survey participants paid an average of $7,307 per covered
employee to provide health insurance in 2004, up $735 or 11
percent from the year before. The average cost of $7,307 per
employee equaled 16 percent of reported average wages, also
a record. This was the amount paid by the employer. It did
not include any share of premium costs paid by covered employees.
For the first time in the survey’s 12-year history,
the number of employers providing health coverage declined.
Ninety percent of survey participants said they provided coverage
for full-time employees in 2004, down from 94 percent the
year before. Eighty-seven percent of small companies (2-19
employees) provided coverage, down from 92 percent. (See Table
2.)
The survey found that employers are aggressively trying to
control their health- care costs by shopping around for new
plans, offering less comprehensive coverage, requiring their
employees to share in the growing cost, and in the case of
larger companies, negotiating better deals. Employers frequently
reported taking more than one of these actions.
Seventy-three percent of survey participants who reported
taking cost control actions required employees to pay an increased
share of those costs, either through higher deductibles or
co-payments or by paying a larger share of the premium.
Among other survey findings:
- The smallest companies, those with 2-19 employees, not
only paid the highest costs in 2004, but also experienced
the highest cost increases. These employers saw their average
cost rise by an average of $813, or 12 percent, to $7,444
per employee. (See Table 1.)
- These small companies also saw the biggest decline in
coverage. The percentage of small businesses providing coverage
for full-time employees and their dependents fell to 61
percent in 2004 from 67 percent the year before, the lowest
level since 1995. The percentage of all companies providing
coverage for full-time employees and their dependents fell
to 69 percent last year, down from 75 percent the year before.
NJBIA urged State government leaders to make controlling
the cost of health insurance a top legislative priority. NJBIA
has proposed a comprehensive health insurance reform plan
that would:
- authorize Health Savings Accounts;
- limit legislatively imposed mandates that add as much
as 20 percent to the cost of premiums;
- provide more insurance coverage choices to employers
so policies more closely reflect employers’ needs;
- provide direct tax incentives to employers who provide
health insurance benefits; and
- reform the small employer and individual health insurance
markets by reducing costly overregulation.
For more information, contact Christine Stearns at ext. 260
or cstearns@njbia.org.
About the Survey
NJBIA’s Health Benefits Survey was mailed in January
2005 to the Association’s approximately 20,000 member
companies employing two or more people. The results are based
on the first 1,563 valid responses.
As a group, the respondents generally reflect the Association’s
membership profile. They represent every industry in every
region of the State.
The survey participants came from all 21 New Jersey counties.
The vast majority were small companies employing less than
50 people. Sixty-seven percent had 2-19 employees; 19 percent,
20-50 employees; and 14 percent, more than 50 employees. Twenty-one
percent were in manufacturing, 18 percent in wholesale and
retail trade, and 10 percent in construction. Most of the
remaining respondents were in various service industries. 
NJ Businesses Could Be Required
to Retrofit Diesel Engines
Many New Jersey companies would be required to retrofit diesel
engines on trucks, tractors, generators and other vehicles
and equipment under legislation released March 7 by the Senate
Environment Committee. Proponents of the legislation, S-1759
(B. Smith), claim it would help reduce the fine particles
known as PM 2.5 in diesel-engine emissions, but engine retrofits
are expensive, costing as much as $8,000 per vehicle.
The Senate committee also voted to have the State pay for
the retrofit program. Under the original bill, New Jersey
trucking companies, contractors and other businesses would
have been forced to absorb the cost, putting those companies
at a competitive disadvantage with out-of-state companies.
The amended bill would require owners of ten or more vehicles
or equipment with diesel engines to have the retrofits performed
by State retrofit centers, which would be operated or funded
directly by the State. Financing would come from the "Diesel
Risk Management Fund," which would be funded from the portion
of Corporation Business Taxes (CBT) already earmarked for
environmental projects.
The retrofit legislation is tied directly to a proposed State
constitutional amendment, SCR-113 (Smith, Adler), which would
allow for the dedication of CBT revenues for this purpose.
Both measures await action in the Senate Budget and Appropriations
Committee.
NJBIA is opposed to forcing New Jersey businesses to retrofit
their vehicles. This program would have little impact on overall
emissions. If the State wants to reduce emissions, it should
concentrate on its huge fleet of government vehicles and buses.
Additionally, new federal regulations will take effect in
2006 and 2007 that will reduce emissions in vehicles nationwide.
For more information, contact Jim
Sinclair at ext. 236. 
NJBIA Backs Governor’s
Spending Cuts
Legislators should follow Governor Richard Codey’s
lead on the budget and favor spending cuts over broad business
tax increases, more borrowing, and one-shot revenue fixes,
NJBIA told the Senate Budget and Appropriations Committee
on March 15. Testifying two weeks after Codey proposed reducing
spending $600 million, NJBIA First Vice President Art Maurice
said NJBIA supports the direction of the proposal because
recent growth in spending has burdened employers with higher
taxes.
Although NJBIA supports the Governor’s proposed spending
cuts, the Association has concerns about several provisions
in the proposed budget, Maurice said. One concern is a continuation
of the 1 percent tax on HMO insurance premiums, which adds
$70 per employee to the cost of health insurance. Employers
are already struggling with huge annual increases in their
health plan costs.
Additionally, Maurice said, NJBIA is deeply concerned about
the continued raid on Unemployment Insurance (UI) Trust Fund
revenues. The proposed budget would divert another $250 million
in UI taxes for purposes unrelated to the payment of unemployment
benefits. NJBIA is concerned that the fund balance could fall
below the amount needed to pay unemployment claims sometime
next year, triggering an automatic payroll tax increase. For
more information, contact Art
Maurice at ext. 247. 
Air Toxics Surcharge Repeal
Approved by Assembly
Legislation that would repeal a nine-month-old tax on air
emissions that turned out to be much broader and more expensive
than intended was approved by the Assembly on March 14. The
bill, A-3667 (Sires, Van Drew), has the backing of the NJ
Departments of Treasury, Commerce and Environmental Protection.
The surcharge was imposed last June as part of the fiscal
year 2005 budget with the intent of assessing a new retroactive
tax on facilities that generated certain types of air emissions.
The tax, however, cost some businesses hundreds of thousands
of dollars for emissions that had already been approved by
DEP and even penalized facilities that had reduced emissions.
For more information, contact Jim
Sinclair at ext. 236. 
Manufacturers Demand Senate
Lower NJ’s Cost of Doing Business
Health insurance. Energy. Taxes and regulations. According
to three NJBIA members, these are some of the forces driving
up New Jersey’s business costs, which are already among
the highest in the nation and threatening manufacturers’
ability to compete in a global market. Alexander "Sandy" McWilliams
II, president of McWilliams Forge Company, Inc. in Rockaway;
Scott Ernst, director of human resources for Air Cruisers
Company of Belmar; and Robert Staudinger, president and CEO
of National Manufacturing Company, Inc. in Chatham testified
March 14 with NJBIA President Philip Kirschner at a Senate
Legislative Oversight Committee hearing on New Jersey manufacturing.
"This is the first Senate committee hearing in 20 years to
look into the obstacles that manufacturers face, and you are
to be commended for it," Kirschner told Committee Chairman
Paul Sarlo. The message manufacturers delivered was clear
the State must get serious about curtailing the cost of doing
business.
Take energy costs, for example. McWilliams Forge, which has
manufactured engine parts for Boeing and Honeywell for 64
years, depends on natural gas and electricity to heat metals
used in its manufacturing process.
McWilliams Forge took a huge risk in 1999 by building a new
$15 million forging press that would help it compete globally.
McWilliams said the company has had to absorb a 58 percent
increase in energy costs in four years (it paid $1.6 million
in 2004) and ever higher taxes on that energy. In 2004 alone,
McWilliams paid $62,000 in energy taxes and, with the increase
in the "social benefits charge," the company expects to pay
about $75,000 in 2005. "These are two taxes on an essential
commodity to run our business that lowered our bottom line
by 10 percent in 2004," McWilliams explained.
Ernst, of Air Cruisers, said his company, which manufactures
aircraft evacuation slides for commercial airliners, has been
coping with huge increases in its health insurance. The company’s
insurance carrier is now requesting a whopping 45 percent
increase. The company even considered paying the employees
the money it spent on health benefits to let them purchase
their own insurance. "From a socially responsible position
we quickly ruled this out as a possible solution," Ernst said.
But the problem of funding such a large premium increase remains.
One of the most onerous taxes is the "air toxics surcharge."
Staudinger said the surcharge will create a retroactive tax
burden of close to $300,000 for his company, despite the fact
that the company has spent a lot of money improving its processes
and environmental compliance. "National has a 60-year history
in New Jersey, and for a company of our size, this new tax
would be devastating and will force a re-evaluation of our
business operations in New Jersey," Staudinger said. The Assembly
voted that day to repeal the tax. 
Governor Signs Minimum Wage
Increase
Legislation increasing New Jersey’s minimum wage by
39 percent was signed into law by Governor Richard Codey on
April 12. The law will increase New Jersey’s minimum
wage from $5.15 per hour to $6.15 per hour on October 1, 2005,
and $7.15 per hour on October 1, 2006.
The law also establishes a NJ Minimum Wage Advisory Commission
that will annually evaluate the minimum wage, taking into
account factors such as New Jersey’s cost of living
and changes in the purchasing power of the minimum wage. The
Commission is likely to approve annual increases in the minimum
wage rate. Also, the law allows local governments to require
their vendors and contractors to pay an even higher minimum
wage. 
Quote of the Month
"These are two taxes on an essential commodity (energy
from electricity and natural gas) to run our business that
lowered our bottom line by 10 percent in 2004."
Alexander "Sandy" McWilliams II, president of
McWilliams Forge Company, Inc. in Rockaway, testifying before
a Senate Committee on energy costs.

Bill Establishes Convention
on Property Taxes, Which Could Increase Business Taxes
Legislation that would establish the scope and nature of
a Property Tax Constitutional Convention, creating a process
NJBIA believes would increase the tax burden on businesses,
was released by the Assembly State Government Committee on
March 10.
If approved, A-5269 (Roberts, Greenstein) would put a referendum
to voters this November, asking them whether or not the State
should hold a convention. If that referendum is approved,
voters would elect two convention delegates from each of the
State’s 40 legislative districts in April 2006.
The committee also released ACR-25 (Roberts), which would
allow the convention to propose laws that would be placed
directly before voters in a process similar to Initiative
and Referendum (I&R). Without it, the convention could
only propose amendments to the New Jersey State Constitution.
The bill would allow convention delegates to only consider
new taxes. Delegates would be prohibited from considering
the issue of government spending, including spending levels
for education and public employee contracts.
The convention could recommend other taxes, such as a local
government income tax or personal property taxes on a company’s
net worth. NJBIA is also concerned the convention would change
the "uniformity clause" of the State Constitution, which guarantees
that residential and nonresidential properties are taxed at
the same rate. Convention delegates could recommend taxing
commercial properties at higher rates. For more information,
contact Arthur Maurice
at ext. 247. 
Productivity and Precision
Keep L’Oreal’s Manufacturing Globally Competitive
Productivity and precision.
L’Oreal USA in Clark has used these ideals to make
the France-based company’s products for American consumers
since 1953.
Even today, in a world where globalization has sent many
companies overseas or to low-cost states, the Clark facility
remains the flagship for US operations of the internationally
renowned cosmetics and hair care products manufacturer.
During a recent NJBIA site visit, Geoffrey J. Ladue, vice
president for manufacturing operations, showed Assemblywoman
Linda Stender how they keep their competitive edge.
The Clark facility was the first L’Oreal plant established
in the US, but as the company’s American presence grew,
it expanded in other areas of the State and the nation because
there was no room for expansion at Clark.
"Fifty years ago, we made everything in Clark—hair
care products, nail enamel, cosmetics," said Ladue, "but
as the company grew, that was no longer feasible."
Today, L’Oreal has four manufacturing facilities in
New Jersey, with L’Oreal plants located in West Caldwell,
Piscataway and Somerset and facilities throughout the nation.
These days, the Clark facility specializes in hair coloring
kits, non-aerosol hair sprays and hair styling gels.
Locally, the economic benefits are phenomenal. The union-represented
workforce earns very competitive wages when compared to other
companies in the area. Workers also receive a full benefits
package. Ladue said L’Oreal’s employee turnover
rate of less than 2 percent annually can be attributed to
the good working relationship between the union and the company.
"We have to be smart about our use of labor in New Jersey
if we are going to survive," Ladue said. "(The employees)
understand this."
L’Oreal is still bringing in new jobs, Ladue said,
describing the company as being "always in hiring mode." Just
recently, the Clark plant added 15 new line operators and
recruited six new engineers from New Jersey colleges. The
company also supports about ten internships a year and typically
offers about half of the interns full-time jobs when they
graduate.
Economic benefits do not stop at L’Oreal’s door.
Like many manufacturing operations, the Clark facility supports
surrounding businesses and jobs.
Ladue explained that L’Oreal purchases all packaging
materials—the tubes, bottles, and containers as well
as the boxes in which they are sold—from area companies.
The Clark facility simply does not have the room to make its
own packages or keep a large inventory, so packaging is delivered
every day, Ladue said.
L’Oreal’s manufacturing process is all about
precision and efficiency.
Making hair dyes, gels and other products is similar to following
a recipe for baking a cake. When the raw materials are brought
in, they are tested by L’Oreal’s on-site lab to
ensure they meet company standards. Workers then measure out
the ingredients to the precise weights that will be needed
for each formula and repackage them.
Each package is given a bar code. The pre-weighed packages
for one particular "recipe" are delivered to kettles.
Products are made in batches measured in thousands of kilograms.
Technicians scan the bar codes of the pre-weighed ingredients
to make sure they are the right ones for the recipe, and then
add them to the kettle when prompted by the computer.
Pointing to one hair-dye kettle, Ladue explained that just
one batch would make enough dye for 35,000 kits.
The product is pumped from the kettles into mobile tanks
on the first floor, which are then hooked up to assembly lines
for packaging. Precision machines operated by technicians
fill bottles, screw on caps, crimp tubes, and assemble the
kits automatically.
Over the years, L’Oreal has added newer and better
machines. "As the formulas get more sophisticated, the equipment
needs to be more sophisticated," Ladue said. 
Governor’s Top Advisors
Draw a Big Crowd at ‘Meet the Decision Makers’
Breakfast Briefing
Nearly 500 people recently got first hand briefings from
Governor Richard Codey’s top officials on environment,
labor, economic development and other policy initiatives for
the year ahead.
It was part of NJBIA’s Meet the Decision-Makers Briefing
Breakfast Series that featured Peter Cammarano, Codey’s
Chief of Staff, Paul Fader, the Governor’s Chief Counsel,
and Counselor to the Governor Eric Shuffler on February 1;
Environmental Commissioner Bradley Campbell on March 15; and
Labor Commissioner Tom Carver and Deputy Commissioners A.
J. Sabath and Janet Zatz on April 1.
Cammarano said Codey’s first priority when he became
the State’s chief executive in November was to restore
order and ethics. The Governor’s Office had been rattled
by multiple investigations and scandals. After two and a half
months on the job, Cammarano said he came to the conclusion:
"Hey, you know what, this job’s not that bad." But,
he added jokingly: "One of the toughest jobs (I have) is negotiating
between the Senate President and the Governor. They don’t
always agree." (As Acting Governor, Codey also serves as Senate
President.)
While acknowledging that Codey and the business community
may disagree on issues like the minimum wage—Codey championed
a recently enacted 39 percent minimum wage hike—Cammarano
said healthcare costs and economic development are high priorities
for Codey, and he believes the Administration and the business
community can work together on them.
At the environmental briefing, Campbell assured participants
that despite a growing number of environmental regulations,
the regulatory burden on employers can be reduced.
As evidence, he pointed to a shrinking backlog of permit
applications. Campbell said that when he was appointed Department
of Environmental Protection (DEP) chief three years ago, hundreds
of permit decisions were pending in backlogs that had stretched
on for years. Since then, he said, the backlog has been cut
dramatically, reducing pending water-allocation permits by
two-thirds, air permits by 80 percent, operating permits by
80 percent, and pollution-discharge permits by two-thirds.
DEP was able to achieve this while implementing 75 new programs
and mandates from the State Legislature and despite having
a staff that is 20 percent smaller than it was in 1994. Campbell
said his top goal over the next year is to leave a department
that can "reasonably be described as backlog free."
Campbell said the DEP is implementing new procedures to make
it easier for businesses to comply, such as shorter forms
and easier structures so employers can spend less time on
paperwork and greater use of general permits. He credited
NJBIA’s "15 Good Ideas," submitted to the new Administration
in 2002, as providing the underpinning for many of the changes.
At the labor briefing, Carver said the role of the Department
of Labor and Workforce Development is not so much to regulate
the way businesses provide jobs as to work with the business
community to look for ways to create new jobs.
"We have to be a driving force in working with you," Carver
said. "It’s a business agency. Our job is to put people
to work, keep them working, and keep our economy going."
Carver stressed the Department’s role in providing
job training programs for new and existing workers. For instance,
the Customized Training program has provided $66 million in
grants that have provided job training and retraining for
116,000 people who already had jobs, but needed new skills
to keep them competitive.
Carver noted that the effort is paying off, with a record
4 million people employed in New Jersey and a low unemployment
rate.
Thank You to Our Sponsors
Altria Corporate Services, Inc.
AmeriHealth New Jersey
AT&T
Cole, Schotz, Meisel, Forman & Leonard PA
Federal Express
Genova, Burns & Vernoia
Harrah’s Casino Hotel
Hill Wallack
Joseph Jingoli & Son, Inc.
New Jersey American Water
New Jersey Association of Osteopathic Physicians & Surgeons
New Jersey Council of County Colleges
Oxford Health Plans
PNC Bank
Public Affairs Management, LLC
Public Strategies Impact, LLC
Saul Ewing, LLP
Schering-Plough Corporation
United Water New Jersey
Verizon New Jersey
William Paterson University, Christos M. Cotsakos College
of Business 
Calendar of Events
FRIDAY, MAY 13
Hot Legal Topics for Employers
Some of the State’s foremost attorneys will address
a host of current legal issues at NJBIA’s Hot Legal
Topics seminar on May 13 at Forsgate Country Club in Monroe
Township. Learn how your company should handle important human
resource issues such as hiring, sexual harassment, age discrimination,
employee privacy, employee handbooks, and family and medical
leave. The program begins at 9:00 a.m. and ends at 12:30 p.m.
The cost per person is $105 for NJBIA members and $139 for
nonmembers. To register, call Stacy
Wichner at 609-393-7707, ext. 213. 
FRIDAY, MAY 13 DEADLINE!
Awards for Excellence - Call for Nominations!
Are you proud of your track record in rewarding your employees,
protecting the environment, serving your community or creating
jobs? Then nominate your company or another NJBIA member company
for an NJBIA Award for Excellence. This year’s nominations
must be returned to NJBIA by May 13. To obtain your nomination
form, contact Katie Wittkamp
at 609-393-7707, ext. 239. 
TUESDAY, MAY 17
NEW JOBS South Jersey Legislative Reception
This event is South Jersey’s regional fund-raiser for
probusiness candidates for the State Legislature. Remember,
it is important to support candidates who advocate a better
business climate! This reception will be held at The Mansion
on Main Street in Voorhees from 6:00 p.m. until 8:00 p.m.
The price is $200 per person. To register, call Sherry
Esteves at 609-393-7707, ext. 219, or register online
at www.newjobspac.com. 
FRIDAY, MAY 20
Health Insurance: How to be a Savvy Purchaser
This seminar will tackle some of the critical issues facing
employers in providing health benefits. It will be held at
Forsgate Country Club in Monroe Twp. The cost is $105 per
person for NJBIA members and $139 for nonmembers. The program
begins at 8:30 a.m. and ends at 12:00 p.m. For more information,
contact Katie Wittkamp
at 609-393-7707, ext. 239. 
FRIDAY, JUNE 3
New Good Neighbor Awards Luncheon
NJBIA’s 45th Annual New Good Neighbor Awards Luncheon
will be held at the Somerset Marriott. Awards will be presented
to New Jersey businesses that have recently built or renovated
outstanding commercial facilities. A reception will be held
at 11:45 a.m. followed by lunch from 12:30 p.m.- 2:00 p.m.
Tickets may be purchased for $65 each. For more information,
contact Stacy Wichner
at 609-393-7707, ext. 213. To become a sponsor or advertiser,
contact Sherry Esteves,
ext. 219. 
TUESDAY, JUNE 14
ELC Dinner
The Employer Legislative Committee (ELC) Dinner will feature
the first post-primary appearance of New Jersey’s gubernatorial
candidates. The ELCs are a statewide grassroots network founded
by NJBIA in 1959 to bring lawmakers and businesspeople together.
This event will be held at the Hyatt Regency in Princeton.
Cocktails are at 6:00 p.m. and dinner is at 7:00 p.m. The
price is $120 per person with tables of 10 available. Contact
Sherry Esteves at
609-393-7707, ext. 219. 
TUESDAY, JULY 19
Golf & Tennis Day
NJBIA will hold its 35th Annual Golf & Tennis Day at Forsgate
Country Club in Monroe Township. The event is one of the State’s
major business outings and largest amateur golf tournaments,
attracting 300 golfers each year. Cost per person: $260 for
golf and dinner, $145 for tennis and dinner, and $99 for dinner
only. To register, or for more information, call Stacy
Wichner at 609-393-7707, ext. 213. To become a sponsor,
contact Sherry Esteves
at 609-393-7707, ext. 219.
Register for NJBIA events online. Visit "Events and Programs"
at www.njbia.org 
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